In today's world, telemarketing is used as an essential medium of communication in the BPO sector. The telemarketing campaigns of an organization are usually pivotal in the process of customer life cycle management. For most companies, telemarketing has proved to be the most flexible and dynamic way to reach out targeted customers in less time. This is a popular tool used as an essential means to provide effective communication techniques.

Both medium and large sized business ventures make use of telemarketing services to reach out their customers. These services can help a business in marketing their new products or services in a successful manner. Moreover, it can also help you to make those areas your main target that may need improvement rather than established ones thereby proving to be a marketing success in all form.

There are 4 types of telemarketing services offered in the business process outsourcing industry. These include business to business telemarketing, outbound telemarketing, automated telemarketing and business to consumer telemarketing. In a call center, these are the few types of telemarketing services on offer for any customer. Falcon is one of the customer care service providers offering telemarketing services at their call centers.

Our proven ways will help you to improve your own resources and also to make the best use of it as well. Falcon is catered by the team of experienced technical staff who work in the direction to devise, set up, manage and deliver the most flexible and customized telemarketing services from their respective customer care centers.

Market Research makes an essential way to collect crucial information on the changing market trends, finding potential areas of growth, mapping customer behaviors, buying patterns and competitors. Now a company carries out market research for several purposes. They may conduct a research to find what the people need, want and also what they believe.

Market research for a company may also involve unfolding how a company can act for marketing any particular product or service. Focus group, surveys, questionnaires, discussions are considered some of the commonly used instruments of the market research. The surveys may provide the information that your own company requires to be one of the best choices amongst your targeted consumers. This is where the importance of the call center technology comes.

Falcon emphasize on the individual needs of the customers. With the use of proven call center skills, we have embarked in offering your market research and survey. Our integrated call centre and tele- service campaigns are gradually becoming one direct route to ensure business success.

Falcon excels in offering different forms of surveys. These include telephone survey, employee research, one to one survey, written surveys and product survey. Market research and surveys prove to be one significant part of the business process.